Improve the targeting of new business accounts with one of the largest commercial marketing databases in North America
Data lives in all corners of your business. You need the ability to unify and harmonize data across your organization to integrate records through a unique identifier applied in real-time. Get the information you need in minutes versus weeks so that you can make better decisions faster. B2bConnect™ can help you target the right businesses and buyers with the B2B account data you need to prospect, segment, and retain key clients. Using B2bConnect™ increases response rates and decreases your costs.
Case Study 1
Relaunching a business credit card unit with optimized data
When one of the largest credit card issuers in the U.S. relaunched its business card unit, they needed the right data to ensure success. Read the case study to learn how they leveraged the B2bConnect data to power their launch so they would be poised for success.
Case Study 2:
Optimizing a social network's customer experience
Our client, a leading social network, was committed to delivering the best customer experience through digital transformation. Read the case study to find out how they ensured the highest quality data were going into their central data repository as well as their customer data platform.